Yas Tanzania, in partnership with its digital service brand Mixx, has officially announced its sponsorship of the Ndondo Cup 2025 tournament — one of Tanzania’s most celebrated grassroots football competitions.

Speaking during a ceremony held on Monday evening, the Southern Dar es Salaam Zone director for Yas,  Robert Kasulwa, reaffirmed the company’s commitment to empowering Tanzanian youth through sport and digital innovation.

“We are proud to be part of this historic tournament that brings together youth teams from across the country,”  Kasulwa said. “Ndondo Cup is not only a stage for thrilling football competition but also a powerful platform for unearthing and nurturing young talent, both nationally and internationally.”

Kasulwa noted that the sponsorship aligns with the goals of Yas ongoing Anzia Ulipo campaign — a movement launched in June that encourages Tanzanians to start transforming their lives using available tools, particularly technology.

“Ndondo Cup is a perfect expression of our Anzia Ulipo philosophy — young people starting where they are, using their talents, pushing boundaries, and ultimately earning opportunities at national and international levels,” he remarked.

As a leading provider of digital communication services in Tanzania, Yas is leverage its expansive 4G and 5G network coverage to support the dreams of thousands of young Tanzanians. “Through our tailor-made digital products and countrywide network, we are enabling youth to believe in themselves, gain visibility, and realise their ambitions,”  Kasulwa added. He stressed that Ndondo Cup is more than just football — it is about the holistic development of young people and their communities.

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